REPORT: Popular retailer embraces DEI as other companies move In opposite direction

January 1, 2025

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From the Daily Caller: Costco has urged its shareholders to vote against the push to limit the major retailer’s commitment to diversity, equity and inclusion (DEI) after receiving a proposal about striking “discriminatory practices.”

The National Center for Public Policy Research requested that Costco publish a report about the risks the company could face by maintaining its current DEI policies, according to The Hill.

“It’s clear that DEI holds litigation, reputational and financial risks to the Company, and therefore financial risks to shareholders,” the proposal stated.

“And yet Costco still has such a program, though it was apprehensive enough to recognize this as it recently and quietly rebranded its DEI program to ‘People and Communities.’ But sticking a new label on discriminatory practices does not protect Costco and its shareholders from these risks,” the proposal continued.

The proposal noted the renamed program still contains a “commitment to equity,” meaning an “equality of outcome, not opportunity,” in addition to employing a “Chief Diversity Officer” that “picks suppliers based on their race and sex, still appears to factor in race and sex in hiring and promotion, and still contributes shareholder money to organizations that advance the discriminatory agenda of DEI.”