Rumors have swirled that Steve Bannon, the influential right-wing strategist and former Trump advisor, is contemplating a 2028 presidential run, potentially fracturing the MAGA movement.
Sources close to Bannon claim he has been seeking political advice and is critical of Vice President JD Vance, reportedly saying Vance is “not tough enough” to lead in 2028. Bannon, however, has firmly denied these speculations, responding with a blunt “Trump 2028” to affirm his support for President Trump. Despite Trump’s constitutional ineligibility for a third term due to the 22nd Amendment, Bannon has pushed the idea of Trump running again, citing vague “alternatives” to bypass term limits.
Some of Bannon’s inner circle suggest he played a key role in shaping Vance’s MAGA image, yet he remains skeptical of Vance’s leadership potential. Despite Bannon’s denials, his supporters, buoyed by his 12% showing in a February 2025 CPAC straw poll, continue to champion him as a 2028 contender. These supporters view Bannon as a staunch defender of the MAGA agenda, capable of challenging establishment figures like Vance.
The prospect of a Bannon-Vance primary has sparked concerns about a divisive “civil war” within the Republican Party. Bannon’s War Room podcast and media influence keep him at the forefront of populist politics, fueling speculation about his ambitions. While Bannon insists he is focused on Trump’s agenda, his refusal to fully rule out a run keeps the rumors alive.
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